Following a public comment period in May-June 2014, at the end of December the US consumer protection body Federal Trade Commission has approved a final order settling charges against Snapchat that lasts for twenty years.
The charges related to how Snapchat deceived consumers about the automatic deletion of private images sent through the service.
The key FTC documents are:
- Case proceedings In the matter of Snapchat Inc, matter/file number 132 3078
- Press release Snapchat Settles FTC Charges That Promises of Disappearing Messages Were False, 8 May 2014
- Press release FTC Approves Final Order Settling Charges Against Snapchat, 31 December 2014.
The final order, 23rd December 2014::
- Prohibits Snapchat from misrepresenting how its products or services maintain and protect the privacy, security, or confidentiality of any covered information
- Requires Snapchat to establish and implement, and thereafter maintain, a comprehensive privacy program
- Requires Snapchat to obtain an initial and, for 20 years, biennial assessments and reports from a qualified, objective, independent third-party professional, who uses procedures and standards generally accepted in the profession
- Requires Snapchat to retain for 5 years records of all communications, complaints, notifications about possible order compliance failures, and assessment materials
- Requires Snapchat to ensure it provides a copy of the order, and keep evidence of this, to all current and future subsidiaries, current and future principals, officers, directors, and managers, and to all current and future employees, agents, and representatives having responsibilities relating to the subject matter of the order
- Requires Snapchat to notify the FTC of relevant corporate structure changes
- Requires Snapchat to provide, within 90 days of the order, a document detailing the manner and form of its compliance with the order.
The order ends on 23rd December 2034 — an additional twenty year compliance overhead on top of the privacy program they should already have had in place.
I wonder if US consumers are also affected by the Moonpig API saga.
Posted on: 09 January 2015 at 08:42 hrs